12 Simple And Free Incentives Offers To Get More Subscribers

Here are a few ideas for different types of incentive offers that you could give away on your squeeze page depending on your niche market:

1. Free Report

Consider offering visitors with a free, condensed report focusing on a problem in the market.

Titles like “Top 10 _____”, or “Top Mistakes In ___” will draw attention, and if you struggle to write, it's always easier to create reports in bullet point format.

2. Free Ebook

Get your hands on quality private label content and revamp an information product around your chosen niche.

 Make sure that the content is of high quality, edited and polished before distribution.

You could also add a URL to another offer directly within the ebook, or even a link to your own personal website or blog.

Allow your subscribers to pass it around to others and let it go viral!


Note: Make sure your ebook is in PDF format, so that it's viewable on all computer operating systems.

3. Free eCourse

Provide visitors with a weekly training lesson or tutorial focusing on common problems in your market.

Each week you can set your autoresponder to automatically deliver fresh editions, and if you're not sure how to populate your autoresponder with content, consider purchasing high quality private label ebooks or reports where you can siphon content into bite-sized lessons.

4. Free Newsletter

Your subscribers need to see the value in your offer, and by offering a weekly or monthly newsletter with exclusive features and options available only to subscribers, you can over-deliver on value.

Consider offering discount coupons, “list only” specials, freebies and more.

5. Free Graphics/Templates

If you're involved in an online business niche, delivering ready made websites, minisites,templates, or graphics may be of tremendous value to start-up entrepreneurs.

Consider re-packaging PLR templates or hire a designer to create a mini collection that is exclusive to your list!

6. Free Video Training

People all prefer to learn in different ways, and for many, there's nothing better than video presentations. Consider outsourcing the production of a “video mini – series”, or create screencasts that allow your subscribers to peer over your shoulder as you show them exactly how to complete certain tasks.

You could give away one video tutorial and upsell a complete series!

7. Free Audio Transcripts/Interviews

Consider interviewing an expert in your niche and then transform that interview into a valuable transcript! You could add audio to the package by reading the interview, or record a live interview call.

Not only does this cost you nothing, but you'll have exclusive proprietary content to offer your subscribers!

8. Free Consultation or Coaching Session

Depending on the time you have to spare, and whether you have an existing offer in place to upsell to subscribers, you could consider offering a short consultation session, through Skype.

Not only will this help to set you apart from others in your market, but it's a great way to develop a reputation as an authority in your niche!

9. Free “Leaked” Chapter of a main product

Offering a free “sample” of a full length information product is a great way to connect with your audience, while wetting their appetite for more!

10. Free Membership Access

Consider creating a simple membership program around your topic, and allowing subscribers to gain free entry either for a limited time (free monthly trial), or ongoing.

Consider the .free entry” as your “lost leader” and focus on maximizing your profits by catering to your new membership community with additional offers.

Not only is it VERY easy to grow a free membership site, but you'll have a massive database of leads right at your fingertips, not to mention the authority you'll gain in your market as a qualified and credible source for content.

11. Free Software 

Everyone loves tools and software that helps them save time, money or to automate tedious tasks. Consider offering software or scripts that help them solve a problem in the market.

You can purchase private label rights software and save money by eliminating the need to outsource.

12. Giveaways and Contests

Consider running a contest or giveaway on your squeeze page and watch as the subscriptions POUR in!

Everyone loves freebies and giveaways, and if you make it fun (and relevant), you'll find it incredibly easy to build a responsive list in no time at all.

Your giveaway doesn't have to cost you a lot of money.

Consider giving away domain names, free hosting or other digital goods that won't cost you anything in shipping or inventory.

There are an unlimited number of targeted incentive offers that you could provide to potential subscribers, and depending on your niche market, you could also offer tailor-made products.

Don't afraid to be different – it will set you apart from others in your market!

Just get creative, think outside the box and build a powerful incentive that will fuel your list building campaigns!

Just remember to always focus on a relevant and targeted incentive that directly ties in and compliments the focus of your email list.

For example, if you were catering to new bloggers, offering an exclusive Wordpress plug-in that helps them save time or money would likely be very successful.

Just the same, if you were focused on the job market, you could offer a “cheat sheet” of job interview questions, helping people prepare for upcoming interviews so that they are able to land the job.

You need to identify an existing need within your market and create an incentive offer around that demand.

By doing that, you will be able to generate a massive list of highly relevant leads that are far more likely to be responsive than “generic” offers that appeal to a broader audience, but are unhelpful with actually identifying or segmenting your subscribers into individual groups (more on the
importance of this later).

The key is in offering whatever you decide to give away, for free. You want to focus on building a list of targeted prospects, and you'll have plenty of time to upsell them later on.

Once you have determined what you are going to offer potential subscribers, you need to set up your autoresponder account so that it can automatically deliver the material to everyone that signs up and confirms their request to receive information from you.

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