The Benefits Of Alexa Websites Ranking

This is Not a traffic powerhouse, but worth a look if you're involved in internet marketing as a niche.


Alexa, a subsidiary of Amazon, is one of the leading internet statistics Search engines.

 It keeps a top billion chart, where every webpage on the planet has its place. 

Beginning with Google and Facebook, it goes all the way down to the gazillionth site no one has ever heard of. 


Having a good Alexa ranking is a must for any successful online business, but it can be very difficult to obtain. 





An improved Alexa ranking can help you to attract investors as well as advertisers.

 It may also help bolster your business' trustworthiness, as many consumers feel more secure doing business with sites which have a higher Alexa ranking.

Alexa.com base their ranking upon the number of visitors to your website.

Is Alexa Ranking worth anything?

According to many webmasters and the top marketing experts, the answer is yes. 

The main reason is that Alexa ranking plays a major role in building your site's reputation and helps investors and advertisers see the true marketing potential of your website.

Alexa's ranking offers you insight in to how your business is doing by ranking your website's popularity.

Alexa only updates averages every 7 days for sites with a rank greater than 100k.

  Alexa rankings are based on 3 month averages. 


If your website has a rank lower than 100K, you may have to wait longer to see results: especially if your website is new to the internet.

The Alexa Toolbar sits within the browser and provides information on each visited site.

 Website owners manually list their urls with Alexa. 

Part of the listing process includes the option of specifying “related links” to other sites similar to your own.

But here's the trick:

You can visit Alexa as an anonymous user and look up data on any site you want, and you can specify links you believe should be added to that site's “related links” information.

This allows you to associate your url with that of, say, a higher traffic site in your niche – which may be owned by a partner or a competitor.

Provided there aren't dozens of other urls already specified in the related links database for a given site, visitors who have the Alexa Toolbar installed should see your link listed as a related site.

Have a Wonderful Day.

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