14 Tips For Using Facebook And Twitter For Online Advocacy

Facebook

    1. Keep Facebook posts short and conversational, and include an image whenever possible.

2. The most effective way to utilize your Facebook account is to post regularly.

3. A general rule to follow could be to post at least one Facebook post a day, but the more you engage your audience, the better off you will be.

 4. Ask people to share your content through Facebook. Make sure the content is branded with a logo so that we are credited when it is shared.

5. Include links on Facebook to direct people back to the state and national  websites.

6. Share content from the Facebook page and  Action Fund Facebook page.

 7. You can easily create events on your Facebook page and invite your Facebook friends, who can then invite their friends, and so on.

8. Consider creating a Facebook event to advertise events such as your branch meetings, rallies, and lobby days.

Twitter

   9. Share links to press releases, images from events, and other information in 140 characters or less.

 10.  Tweet directly to members of the media and bloggers to encourage them to cover your efforts.

11.  Tweet directly to local organizations that you want to partner with in your efforts or that might be able to help you spread the word.

12. Tweet directly to members of Congress with the action you want them to take.

13.   Use hashtags, such as #Business #Quotes etc., related to what you are trying to publicize.

  14. Include links to your positions on priority issues and to your state website.

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